PROPER INDIVIDUALISED PLANNING

The single best thing you can do for your service business’s website is to start with a plan. This post walks through what that plan looks like for a local service looking to grow their business online. Here are the key things you should consider before jumping into development with us:

If you run a service business in Chilliwack, Abbotsford, or the Fraser Valley, your website has one main job. Help the right person take the next step. Whether that’s a call, a quote request or a booked appointment it is important to distinguish the desired outcomes so that you and I know what we are building towards. So, how can we do that?

The most important step unsurprisingly happens to be the first; Communicating. The best way to get the result you want for your business is always going to be solid discussion and planning. Questions such as who is it for, who is the target audience, which services are your strongest, which pages earn money, and how quotes or bookings show up are always at the very beginning of our small business website planning.

Individualised planning is the key, there are many benefits when working with a designer who you can turn to that knows your business well, someone who is willing to learn who you are, what you bring to the table and what your goals are. This is my strength, as I am a one man team I handle everything from the first communication right up to providing the necessary maintenance after deployment. I work with you every step of the way so that your project won’t get handed off halfway through development to someone you haven't even had the chance to speak with.

Big agencies can do great work. They also run many projects at once and work often moves from sales to planning to design to build and each handoff loses a little of what you said in the first step. When you work with one designer, that doesn’t happen the same way. I hear your goals, I take the time to research your services, I learn about your clients and the keywords they use when searching for work in your area. All your questions go to the same person who is writing the content for your pages and designing your layout so that you are guaranteed to get a product that actually benefits you.